Marshall & Stewart
Project Dashboard
Updated 9 July 2026 · Managed by The Ambitions Agency
marshallandstewart.com — Live
WordPress + Bricks Builder · Rank Math SEO · Direct publishing now live
July 2026
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Complete
Month just started · 8 July pieces in progress, none shipped yet
✎
Hästens vs Savoir vs Vi-Spring (AI restructure) · priority
Agency
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How to Choose the Right Mattress (AI restructure)
Agency
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Why Luxury Mattress Prices Vary So Much
Agency
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Are Hästens Beds Worth It?
Agency
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Swedish vs British Luxury Beds
Agency
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How Mattress Quality Affects Deep Sleep and Recovery
Agency
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Why One Size Fits All Mattresses Fail Long Term
Agency
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Are Handcrafted Mattresses Better for Sleep Quality?
Agency
Going live this month · carried from June (not counted)
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Why Does My Mattress Sleep Hot?
Web Team
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Questions to Ask Before Buying a Luxury Mattress
Web Team
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Why You Wake Up Between 3 and 4 AM
Web Team
This Month’s Jobs
What each side needs to do right now. Everything else is further down the page.
Brent’s Tasks
ApproveSavoir Beds Review
Open document →
ApproveThe Complete Guide to Luxury Bed Linen
Open document →
TaskBook Session 4 interview
Back pain + settlement/turning. Unlocks three planned articles.
TaskSupply craftsmanship hours per bed
Needed for the handcrafted-mattress article.
TaskHouzz profile creation
Set up and verify the Houzz profile for added reach and referrals
Agency Tasks
TaskPublish approved articles live
Sleep Hot · Questions Before Buying · 3–4AM — via new direct publishing
ArticleAI restructure: Hästens vs Savoir vs Vi-Spring
Site’s #1 organic performer · priority
ArticleAI restructure: How to Choose the Right Mattress
ArticleDraft the July article slate
Prices Vary · Are Hästens Worth It? · Swedish vs British · Deep Sleep & Recovery · One Size Fits All · Handcrafted
West End Bed Company
New Website · Staging
New Website Jobs
A new standalone website for the retail arm. The staging build is with the client for review. The agency is on hold until their feedback on the staging site comes back.
West End Bed Company
- Label the supplied Simon Horn images Identify which bed is underneath the styling in each image, so it can be matched to the right product.
- Review the staging site and provide feedback
- Work with the agency to create images Nealon is photographing the West End own-brand beds this week, plus pack shots of the linens, pillows and duvets.
Agency
On hold pending staging-site feedback. Product information is now supplied and image creation is under way (photography this week).
For Reference
In Production with Agency
In Production
Ball with Ambitions
AI Citation Restructure: Hästens vs Savoir vs Vi-Spring Restructure
Site’s #1 organic performer · High priority
AI Citation Restructure: How to Choose the Right Mattress Restructure
Search-intent headings, Quick Answer format, external link
Why Luxury Mattress Prices Vary So Much Cost
Pricing data in hand · no interview needed
Are Hästens Beds Worth It? Comparison
Short quick-answer post · approved
Swedish vs British Luxury Beds Comparison
Upper-funnel category piece · keep distinct from Hästens vs M&S
How Mattress Quality Affects Deep Sleep and Recovery Sleep Science
Source in the materials interview
Why One Size Fits All Mattresses Fail Long Term Problems
Bed-in-a-box critique
Are Handcrafted Mattresses Better for Sleep Quality? Materials
Blocked · awaiting Brent’s craftsmanship hours per bed
Interview Sessions
Interview Sessions
1 of 4 remaining
Session 1: Savoir Beds Review Interview
✓ Done · article drafted, with Brent for approval
Session 2: Bed Linen + Temperature Regulation Interview
✓ Done · both articles drafted, with Brent for approval
Session 3: 3–4AM Waking + Consultation Walkthrough Interview
✓ Done · 3am article now queued live; consultation covered by the live booking page
Session 4: Back Pain + Settlement/Turning Interview
To be booked in July · unlocks back pain, settlement & turning articles
Content Strategy: July – September 2026
7 content pillars mapped to buyer intent. Contracted output: 6 articles, 1 long-form video and 2 refreshes per month. One final interview (Session 4) unlocks the remaining Bed Care pieces.
Google Reviews
119
Total Reviews Across All Listings
Marshall & Stewart + West End Bed Company
★★★★☆
West End Bed Company — East Sheen
89 reviews · 4.8 stars
★★★★★
West End Bed Company — King’s Road
19 reviews · 5.0 stars
★★★★★
Marshall & Stewart — East Sheen
11 reviews
★★★★★
Marshall & Stewart — King’s Road
5.0 stars
King’s Road Showroom Closing August 2026
East Sheen becomes the sole showroom. All new content references East Sheen only. Existing two-showroom references to be updated before closure. Sale planned before closing.
Recently Published
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The Best Luxury Bed Brands in the UK: An Honest Guide
26 Jun 2026
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The Most Expensive Mattresses in the UK: What You Actually Get for the Price
23 Jun 2026
✓
Hästens Mattress Review 2026: 40 Years of Industry Experience
23 Jun 2026
✓
Vispring vs Marshall & Stewart: Which Luxury Bed Is Right for You?
22 Jun 2026
✓
Hästens vs Marshall & Stewart: An Honest Comparison
22 Jun 2026
✓
How to Choose the Right Bed and Avoid the Five Most Costly Mistakes
15 Jun 2026
✓
Hästens vs Savoir vs Vi-Spring: The British Brand That Quietly Beats Them All
#1 Organic